Tapio Liller

(36) is the founder and Managing Director of Oseon Conversations. He’s an experienced PR professional with more than 7 years in strateic communications consulting and campaign development for German and international companies. Tapio blogs about PR, media and the Social Web on  Open Source PR (sorry, German only).

Before starting Oseon Conversations in late 2008, he was ‘Head of Digital Media’ at the Frankfurt office of the European technology PR firm Hotwire. In this position he lead PR programmes for Web companies, information service providers, an analyst house and online marketing firms.

Besides his consulting business, Tapio is a conference partner and moderator of  PR 2.0 FORUM, a bi-annual conference on Social Media and Digital PR organised by KongressMedia that brings together PR professionals from agencies and companies for a day of discussions and networking.

Clients & projects

	Bacula Systems We provide press office services on a project basis for the Open Source backup software vendor.
	Big Red Zebra For the mobile application makers from Frankfurt we evaluated their online presence, developed a copy strategy for their new website and provided advice on Social Media communications.
	Bisnode Deutschland The publishing group with its German headquarters in Darmstadt booked our introductory workshop to Social Media for a group of executives.
	Calaméo We helped launch the German version of the French document sharing community with a media relations project.
	e-Dialog In 2009, the e-mail marketing service company published a survey about the effectiveness of e-mail versus Social Media in terms of initiating buying acts. We introduced these results to the German marketing trade press.
	Faber-Castell The maker of writing instruments has been in business for almost 200 years now. With our Social Media introductory workshop, their PR strategy will be ready for the future, too.
	GP Bullhound The London-based investment bank each year awards Europe’s fastest-growing digital media companies. In 2009, we arranged a partnership with Internet World Business for the Media Momentum Awards.
	immoXpert The Frankfurt-based real-estat agent markets empty office space in small units under the ofedis brand. We helped introduce the concept to real-estate trade press at the annual ExpoReal tradeshow.
	NTT Europe The IP network and managed services provider from Japan want to explain the benefits of their complex technologies in an understandable way. We help them achieve that with issues-driven PR and Social Media.
	Red Hat The Linux and Open Source middleware company has many interesting customer stories to tell. We speak to the project leaders and write case studies in English and German.
	Veeam Software Virtualised IT infrastructures are one of the hottest trends among IT expert. Veeam helps them manage and safeguard these systems. And we help Veeam with their expansion into Germany. With PR for the IT industry.
	Yukoono mobile Launching a new brand in the highly competitive mobile market is not an easy task. For Yukoono, we did it anyway, and introduced them to the German audience in the summer of 2009.

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